As a business owner who has considered starting a brand through importation, we know you must have faced certain myths and uncertainties concerning the importation industry. From fear of scammers to budgeting and even product quality.
We had a client tell us her biggest fear about building her fashion brand through the Chinese market. Her biggest concern was the risk of getting scammed.
Just like our client, there are so many people who share this same sentiment amongst others.
Here are some myths or concerns we’ve gotten from our clients through the course of our business dealings and consultations.
1.There are too many big players which will overshadow my brand. While it’s true that there are big players in the industry, there are still a lot of new players who are cementing their brands strategically. All you need to do is find a niche and strategically position your products in the ever growing market.
2. Importation is too expensive. Again, it all boils down to your pocket margin and how much you have to invest. There are several low-cost strategies and distribution channels and ecommerce sites. You just need to know where to look.
3. It is too Risky. But isn’t owning a business or brand a risk you have to take? There are so many ways to mitigate risks in the importation industry to which we as a procurement agency are sure thoroughly tick all the checks for you to create a secure and reliable business pathway for you.
4. The market is too complicated. Like we always say “The first step to building a brand around importation is to do your research”. You can find information all around or book our consultation service where you can expect a breakdown of what you need to know in a simplified manner.
We have a simplified eBook guide just for you, to navigate you through the Simple Steps to Importation on our website. Click on the link to get your copy.
It is also available on amazon for easy purchase
You can contribute to the topic of this week and share your importation concerns and experience with us on our recent Instagram post. We love to hear from You!
